Going minimal for the creative agency, Bobshire’s, brand identity.
In an oversaturated market, Bobshire needed to standout from the pack as top-tier branding agency. At the project launch, the goals were to establish a brand presence for this new studio and to communicate Bobshire’s core values.
Because Bobshire wanted a high-end look, we kept the branding very clean, minimal, and modern. Unlike most brands, we limited the amount of content and used the power of whitespace to create a sense of luxury. Furthermore, a neutral colour palette was established for the core branding. As a result, the vibrant case studies really popped against the softer visual system.